An electronic engineer by profession, Nestor Rangel gave up his lucrative job and started farming and proved that one can profitably run a farm. Since last 11 years, he built up his 40-acre farm in Satari with a variety of fruit bearing trees.
Last year, Rangel undertook community farming in his home village, the St. Estevam island. Led by him, along with farmers took up rice cultivation in 125 acres of Khazan lands lying fallow for the last 30 Years. After harvesting, they decided to process the paddy into rice, to increase margins as well as offer good quality chemical free, unpolished organic rice to people of Goa.
To-date, with Goa’s Green Brigade devising an unique community social marketing via the social media, had successfully managed to sell around 90,000 kgs of brown rice throughout Goa without the use of traditional commercial shops or malls. This unique social marketing model has enabled to bring together the farmers produce and the consumers requirement though in a small way to start with, but has the potential of a far larger volume of rice production of at least four-fold this coming season and introduce various other farm produce like organic fruits and vegetables through community organic farming.
Rangel will speak about this journey. And Goan brown rice will be available in 10 kg packs @ 400 at the venue.